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He's ADMI(RED).
I picked it up and learned that Bono was the guest editor of the current issue. It focuses on Africa.
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"What is needed is a leg up, not a handout. The issues are about justice, not charity."
We hear a lot about his activism lately but today, I read about how Bono and his wife spent six weeks working at an orphanage in Ethopia back in the '80s. I'm enjoying reading and learning more about what I can do to make a difference in Africa.
Again, I'm INSPI(RED).
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I've been intrigued by the Product (RED) campaign since Cam told me about its launch almost a year ago but since I hadn't actually purchased a (RED) product yet, I thought I'd wait to write about it.
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The sixth page of the spread encourages up to Inspire the next generation to CHANGE THE WORLD.
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Today I joined (RED) and learned that we can also help by buying an i-Pod, a Motorola cell phone or designing a pair of Converse Shoes.
Maybe now's the time. Let's be EMPOWE(RED).
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